SOCIAL-FIRST MARKETING DRIVEN BY STRATEGY & INSIGHTS
AND THE NEW is an award-winning social-first strategic marketing agency. We are defined by our obsession to inspire and engage audiences through their passions across sports, entertainment, gaming and culture.
We were created for the culturally-connected world and leverage the power of social media and content to:
Build loyal fanbases.
Engage and grow communities.
Increase the commercial opportunity for our clients' businesses.
Everything we do is driven by our insights, the development of human truths, and clear creative production plans to bring strategies to life.
WE’LL HAVE YOU SAYING THINGS LIKE THIS QUICKER THAN YOU CAN SPELL “TESTIMONIAL”
"We were highly impressed not only with their combined experience, but with the creativity, digital-first approach and personality they brought to helping us plot out the next phase of our journey. We're delighted to be working towards some big plans together."
GEORGE BAILEY,
FOUNDER, CORAL EYEWEAR
“AND THE NEW's experience and knowledge across esports, brand strategy and sponsorship marketing combined with a first-class digital and creative offering made them a perfect fit. They're great fun to work with too."
LISA BÜHN,
GLOBAL SPONSORSHIPS DIRECTOR, SAP
"Over my 20 years in the marketing industry, I've never worked with an agency that has delivered such a high calibre of work in such a short space of time. They delivered a brilliant campaign across almost every channel and medium you could think of"
JOE EDWARDS,
HEAD OF MARKETING, BRITISH BASKETBALL
LEAGUE
OUR TROPHY CABINET
